You’ve made decisions on which policies produce the best solutions for your common shop problems. You’ve attempted new marketing strategies and you’ve noticed an improvement in your team.
Or, maybe you haven’t?
Either way, sharing knowledge benefits both you and other shop owners who might be experiencing similar situations or problems. Automotive groups, industry specific forums, seasonal meetings and trade shows are all fundamental ways to network with professionals in your industry.
Here are some tips on how to successfully expand your network:
1.) Get Social – Look for online groups geared specifically toward shop owners. Members here are likely to share their experiences and challenges, hoping to receive suggested solutions from their peers. Facebook and LinkedIn are both great places to start your search. Through these groups, you can share reviews on parts and distributors, discuss the best ways to hire techs and simply learn what is working and not working for other shop owners. Checking in weekly or daily to these group chats can make your job a whole lot easier.
2.) Make Contacts – A great way to do this is to see which events or trade shows other shop owners are attending. There are gatherings that are held solely for the purpose of shop owners networking with other shop owners. Trade shows are also a great resource for making contacts but tend to be segmented by the type of shop (for example, if your shop is mainly general repair versus collision or heavy duty trucks.) Trade shows are also a great place to meet and connect with potential new vendors or distributors. By identifying the right type of event that fits your exact industry or geographic area, the relationships you build can help benefit both your shop’s profitability and reputation.
3.) Join an Association – One of the most effective ways in finding social networks and discovering where these events are taking place is by becoming members of an automotive association. There are a number of associations dedicated to shop owners, some again are segmented by shop type. Many of these associations have private online networking forums, monthly meetings, shop owner support groups and recreational events. While there are many associations to choose from, a couple to consider are Automotive Service Association (ASA), Alliance of Automotive Service Providers (AASP) and American Trucking Association (ATA).
As you’re trying to take your shop to the next level, the valuable connections you will make from networking are important. Often, smaller shops expand through recognition by larger associations and councils. By not accessing networking groups and events available to you, you could be limiting your own capabilities to learn and grow as a shop owner.
Here’s the good news: it’s never too late and networking opportunities are everywhere!
Another GREAT opportunity for networking is through Management Success Conventions. These events, held two times per year, serve as a meeting ground for like-minded shop owners to network and share their best practices, all while learning the latest in business management and marketing strategies.
Join us and your fellow shop owners at the Management Success Spring Convention, which will be held March 24-26, 2017 at the Omni Orlando Resort in Championsgate, Florida!
For more information and special pricing, CLICK HERE: http://info.managementsuccess.com/acton/form/20331/009c:d-0001/0/-/-/-/-/index.htm